Why is it important to identify and narrow down your target audience?
As a social selling expert, the first thing that I would ask my prospect is “Who would be your target audience?” While some are clear about what they want and who they want to reach, I’ve noticed a lot who falter in narrowing down their target audience. Although you have a great product and a […]
Which Social Media Platform Is The Best For Advertising?
If you’re reading this, there are high chances that you are on at least any one of the major social media platforms. Be it mindlessly scrolling through the Instagram feed or turning to Pinterest for inspiration or keeping an eye on Twitter for the latest updates and information. And the more you use social media, […]
What is SEO and Why is it so important for businesses
SEO is a critical component of digital marketing that helps businesses increase their online visibility, reach their target audience, and generate more leads and sales. Businesses can boost their website’s visibility in SERPs, strengthen their online reputation, and gain an edge over the competition by employing a solid SEO strategy. SEO is a strategy that […]
What is Market Penetration Strategy, And How Do You Optimally Utilize It?
Nobody starts a brand to see it lose momentum or market share to its competitors. While it may be a silly statement to pass, several brands do make some basic mistakes in their chosen market. Also, an important point to be noted here is that, at times, the mistake need not be regarding what you […]
Visual Branding – Maximize Impact in Corporate Videos
Have you ever wondered why some corporate videos stick in your mind and others don’t? Think of brands like Apple, Red Bull, and Nike. Imagine a video with upbeat music, bold typography, and powerful images of athletes pushing themselves. You instantly know it’s Nike. From Apple’s iconic product launch videos to Red Bull’s captivating animation […]
Video Marketing : The Future Of Social Media
In the last 10 years, the digital landscape has changed significantly. People are phasing out desktop and laptop computers to search the web and interact. Instead, they are picking up their mobile phones and tablets. What’s more, digital technology is cheaper today than it’s ever been before; there are virtually no boundaries on how, when […]
Vendor Marketing vs In-House Marketing : Which is Cost-Effective?
When it comes to Vendor Marketing Vs In-House Marketing, are you wondering what to choose? Spinta Digital, a digital marketing company in Chennai, India gives you a holistic comparison on what is more cost-effective between vendor marketing and in-house marketing. Take a look below. Vendor marketing has turned out to be a common term used […]
Using The Pareto’s Principle For Your Business
It’s not unusual to see businesses and entrepreneurs pausing to rethink their motives, goals, and strategies. If you are looking for something to help along the way, we’d like to introduce you to the Pareto’s Principle. Heard of it? Of course, you have! But since we love telling stories, here’s the legend behind the Pareto’s […]
Understanding Bounce Rate Metrics: All Your Questions Answered!
Are you feeling frustrated by the number of visitors leaving your website after just one glance? Feeling frustrated by high bounce rates that seem to repel potential customers? Or perhaps you’re wondering why your hard-earned traffic isn’t converting into engaged customers? Don’t worry, you’re not alone! We’ve all been there, scratching our heads and trying […]
Trending Online Business Ideas
Becoming an entrepreneur is hard work and it will take time to reap the benefits. Starting an eCommerce business allows you to connect with people globally and build a renowned brand. Before commencing, planning what business to start up is crucial and important steps. To help you decide, we have the top eCommerce business ideas […]
